Anyone who watches movies knows that when a mysterious disease breaks out ... or when zombies show up ... or when a meteorite causes people to mutate into giant glowing worms, the place you go for answers is the Centers for Disease Control and Prevention.
We've invited CDC Director Thomas Frieden to play a game called "Try to stop these viruses!" Companies are constantly trying to make their campaigns "go viral," infecting brains all over the world. Frieden will answer three questions about viral marketing ideas gone awry.
Ray Mancini carried hopes and ghosts into the boxing ring. He was the son of a great contender, Lenny Mancini, who was wounded in World War II before he ever got a chance at a championship. Mancini inherited his father's ring nickname — "Boom Boom" — and his championship dreams. In 1980, Mancini succeeded in winning the lightweight championship of the world, earning him widespread adoration.