Fifty years ago, President Kennedy hosted a Columbus Day ceremony in the Rose Garden, and I was there. Fourteen-year-old me, with my family. This was a fluke. The President had cracked a politically uncool Mafia joke a few days before. Not wanting to offend Italian-American voters, the White House quickly mounted a charm offensive — inviting government workers like my dad, with Italian surnames like Mondello, to celebrate a great Italian explorer, with the president himself.
In his new book The Everything Store, Brad Stone chronicles how Amazon became an "innovative, disruptive, and often polarizing technology powerhouse." He writes that Amazon was among the first to realize the potential of the Internet and that the company "ended up forever changing the way we shop and read."